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Analysing the economic and political relationship between Africa and Europe


Video Commentary and Analysis.

The What's in it for Africa News Commentary series is a bi-monthly bite-sized dose of commentary and analysis of major developments in the Africa-Europe relationship. Uzoamaka delves into the possible political and economic implications of these developments from an African interest perspective, interweaving the views of African thought leaders and market shapers.

Africa-Europe Weekly News Review.

The What's in it for Africa Weekly News Review provides a snapshot of the latest political and economic stories shaping the Africa-Europe relationship. Take a look at the most recent two editions below, or subscribe to receive it every Monday in your mailbox. 


17 March 2020 -  Last weeks' developments have understandably been focused on the rapid spread of Coronavirus (COVID-19) meaning headlines have been covering crisis talks and almost second-by-second updates of new public health measures in response to the spread, which has included calls to close borders across Europe and in Africa governments are imposing travel restrictions on travellers from the worst affected countries. At What's in it for Africa we hope to see stemming in the spread of the virus sooner rather than later.  In the meantime, we will continue to work to bring you the latest economic and political stories shaping the relationship between Africa and Europe.


10 March 2020 -  The EU published its vision for the future of its partnership with Africa. The main areas of partnership envisaged are the green transition and energy access; digital transformation; sustainable growth and jobs; peace and governance; and migration and mobility.  Whilst it is certainly far-reaching the devil is in the detail and at the moment there are few concrete actions to be found under the strategy. The upside is that it is certainly not over yet, the strategy is a work in progress and will be discussed with African partners ahead of its formal endorsement at the AU-EU Summit in October. Therefore, what is in need of clarification is a clear foreign affairs strategy to manage this relationship and its relationship with many other partners - it is indeed high time that Africa has its own strategy for others as opposed to responding to the wide array of strategies for Africa. So get ready for months of deliberations and discussions on the future relationship between the EU and Africa...

In other news, Italy seeks stronger trade ties with Nigeria and a story in The Guardian explains the situation of Military veterans from the Commonwealth having to pay thousands to stay in the UK.




What's in it for Africa is an online platform bringing African voices and perspectives to the forefront of discussions on the political and economic relationship between Africa and Europe. We create a weekly news review of the top business and political stories shaping Africa-Europe relations and bi-monthly video commentary, presented by Uzoamaka Madu, on major political or economic developments shaping the relationship between Africa and Europe. The show looks to African perspectives and commentary to inform the analysis. To better understand What's in it for Africa.


In recognition that too often Africa - its countries, economies and people are the objects but not the subject of global political and economic discussions and policies. Therefore, What's in it for Africa seeks to counterbalance this by bringing African perspectives to the forefront of such discussions.  



- Chinua Achebe, Africa's Tarnished Name, 1988

"He needed to hear Africa speak for itself after a lifetime of hearing Africa spoken about by others"



Uzoamaka Madu is the creator of What's in it for Africa.


She is a Public Affairs and Communications Consultant based in Brussels, Belgium, specialising in EU-Africa relations. She supports African and international organisations, raise their profile, tell their stories and be heard in order to shape the EU policy decisions that affect them. Uzoamaka is also an experienced moderator and public speaker having spoken at several high-level conferences, including the LSE Africa Summit, the WTO Aid for Trade Review, the European Development Days, and the EU-Africa Business Summit. She has also provided commentary for BBC News, African Business Magazine, Forbes Africa, Ventures Africa and International Politics & Society.  Uzoamaka has an academic background in Law and Political Science.



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